Swish (Wishlist King)

Swish (Wishlist King)

Pricing
From $19/month. Free trial available.
Popular with stores like yours
Based in United States
Rating
5.0 (288)
Developer
Swish

Unlock additional revenue with a feature rich wishlist solution that drives customer engagement.

Wishlist King is now Swish. New look - same great team and product!! Swish is a fully customisable, feature rich Wishlist solution for brands with ambition. We offer an entirely free setup and customisation service across all plans. Customer shopping journeys are rarely linear: Swish enables shoppers to keep track of the products they want most & helps drive conversion at the optimal moment. Increase sales & customer satisfaction with highly personalised + automated Wishlist notifications.

Wishlist King is now Swish. New look - same great team and product!! Swish is a fully customisable, feature rich Wishlist solution for brands with ambition. We offer an entirely free setup and customisation service across all plans. Customer shopping journeys are rarely linear: Swish enables shoppers to keep track of the products they want most & helps drive conversion at the optimal moment. Increase sales & customer satisfaction with highly personalised + automated Wishlist notifications. more
  • Allow customers to Wishlist items throughout their entire shopping journey.
  • Gain meaningful insights with advanced analytics and wishlist curation.
  • Integrates with all themes to seamlessly match your stores aesthetic.
  • Free setup & customisation service ensures everything looks and works perfectly.
  • Leverage our Klaviyo, GA4 and Meta integrations - all available out of the box.
Popular with stores like yours
Based in United States

Languages

English

Works with

  • Checkout
  • Shopify Admin
  • Hydrogen
  • Markets
  • Klaviyo
  • Customer Accounts
  • Search + Recommendations

Pricing

Basic Shopify

$19 / month

or $190/year and save 17%

Features

  • For stores on the Shopify Basic Plan
  • Includes all features
  • Free setup and onboarding
  • Unlimited wishlists & saved items
  • Unlimited sessions

30-day free trial

Shopify

$29 / month

or $290/year and save 17%

Features

  • For stores on the Shopify Plan
  • Includes all features
  • Free setup and onboarding
  • Unlimited wishlists & saved items
  • Unlimited sessions

30-day free trial

Advanced Shopify

$49 / month

or $490/year and save 17%

Features

  • For stores on Shopify Advanced Plan
  • Includes all features
  • Free setup and onboarding
  • Unlimited wishlists & saved items
  • Unlimited sessions

30-day free trial

Shopify Plus

$99 / month

or $990/year and save 17%

Features

  • Shopify Plus Plan includes:
  • Up to 200k monthly site sessions
  • Free white glove onboarding
  • Dedicated account manager
  • Hydrogen & headless stacks

30-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (288)

Overall rating
5
Counts per rating level
  • 97% of ratings are 5 stars
  • 2% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 1% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants highly praise this app for its wishlist feature that enhances shopping by increasing customer engagement, sales, and return visits. It offers seamless Shopify integration, customization options, and valuable analytics for understanding product popularity and customer preferences. The app is noted for not slowing down site speed and is compatible with other apps for effective cross-selling and email marketing. Support is consistently commended for being responsive and helpful, even on weekends.

December 17, 2025

Swish has been a great addition to our site. Customers genuinely love being able to save products for later and we’ve had multiple people tell us it’s made browsing way easier. Clean, simple, and does exactly what we need.

Set up was easy and Toby helped us with a customised solution.

100% recommend.

Wax Merchant
United Kingdom
About 2 months using the app
Swish replied February 19, 2026

Thanks so much for the kind words - we really appreciate you taking the time to share this.

Stoked to hear customers are genuinely using and enjoying it, and that setup was smooth. I’ll pass the shout-out on to Toby too 🙌 - he goes to great lengths to ensure perfection for our merchants.

January 27, 2026

New Swish subscriber here and WOW…this app feels like such a smart upgrade for my small business/online store. It’s a really great perk for clients (and makes everything feel more elevated and organized). I’ve emailed Swish a few times while trying to make customizations and they respond quickly and actually help…like real support, not canned answers. Also…Toby is phenomenal. So happy I found this.

Blue Parakeet Rugs
United States
3 days using the app
Swish replied February 19, 2026

We’re so glad Swish is feeling like a real upgrade for your store and your customers. Love hearing that the experience feels more elevated - that’s exactly what we’re aiming for.

Appreciate the shout-out for the support too (and I’ll absolutely pass this on to Toby - he’ll be stoked to hear this!). Thanks again for taking the time to share this, and welcome to Swish.

January 9, 2026

Probably the best wishlist app there is when it comes to a professional looking store, I've tried them all and this has the smoothest animations, similar to what you'd get in a high end store.

Toby from the support team was incredibly helpful in getting the app set up for me and his attention to detail in getting the icons and style to look like my existing brand is unmatched. Highly recommend!

George Townley
United Kingdom
3 days using the app
Swish replied February 19, 2026

Really appreciate the kind words! Especially coming from someone who’s clearly tried a few options. Getting that high-end, polished feel right is something we care a lot about, so it’s great to hear that came through.

Toby’s eye for detail is next level!

Support

App support provided by Swish.

Developer

Swish

13 Adelaide Rd, Dublin, D, D02 P950, IE

Launched

November 30, 2015

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View personal data:

Customers, store owner

  • Customers

    Name, email address, phone number, physical address, geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

  • Store owner

    Name, email address, phone number, physical address

View and edit store data:

Customers, products, orders, store analytics, Online Store

  • Edit customers

    Browsing behavior, customer data

  • View products

    Inventory, products, product listings, collections

  • View orders

    All order details

  • Edit store analytics

    Pixels

  • Edit Online Store

    Theme, metaobjects, Online Store page content on a path controlled by the app

  • View other data

    Locales, reports, product and variant inventory, locations, Shopify Markets settings

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